2 behavioral science insights for better marketing

... and 3 tools to become a better version of yourself

On taking the next step and the importance of target market research

Running a Twitter experiment and briefly on fear

Learning from the nature around us for better marketing

The law of the jungle is feedback loops. It takes billions of years.

Giveaways as marketing events are bad

The key thing to keep in mind when hosting giveaways

The psychology behind referral systems

What makes them so successful and what to keep in mind?

Finding your traction channel

How to create user personas...

My first newsletter